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TZID:Europe/Athens
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DTSTART:20170326T010000
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DTSTART:20171029T010000
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DTSTART;TZID=Europe/Athens:20170331T093000
DTEND;TZID=Europe/Athens:20170402T133000
DTSTAMP:20260531T235227
CREATED:20170301T085827Z
LAST-MODIFIED:20200311T032006Z
UID:105751-1490952600-1491139800@newsgtp.th.staging.generation-y.net
SUMMARY:Panhellenic Place Marketing & Place Branding Conference 2017
DESCRIPTION:The 2nd Panhellenic Place Marketing and Place Branding Conference is organised by the Department of Planning and Regional Development of University of Thessaly in collaboration with the Municipality of Larissa. The conference will be held in two venues in Larissa town\, the Mill of Pappas and OUHL Municipal Theatre. \nCities worldwide are trying to improve their image and reputation with place-marketing and place-branding practices\, aiming to attract new residents\, tourists and investors and enhance civic pride. This tendency is accompanied by the quest of a theoretical framework and methodological tools enabling the design and evaluation of appropriate strategies\, all leading to highly interesting debates within the academy and at regional and local level. \nIn Greece\, as elsewhere\, city authorities and decision makers are looking for ways to improve the promotion of their respective locality. In March 2012\, the 1st Panhellenic Place Marketing and Place Branding Conference was held in Volos\, with great success and positive impact. The 2nd Conference aims to continue in this effort\, inviting academics\, members of regional and local administrations\, practitioners and decision makers to present their knowledge and experience in this field. \nAlongside to the conference a rich program of parallel events will be held in the city of Larissa. Find out more information & details here. \n\n\n\n\n\nFollow GTP Headlines on Google News to keep up to date with all the latest on tourism and travel in Greece.
URL:https://newsgtp.th.staging.generation-y.net/event/panhellenic-place-marketing-place-branding-conference/
LOCATION:Larisa\, Larissa\, Thessaly\, Greece
CATEGORIES:Conferences
ATTACH;FMTTYPE=image/jpeg:https://newsgtp.th.staging.generation-y.net/wp-content/uploads/2017/03/PlaceBranding2-logo.jpg
ORGANIZER;CN="Department of Planning and Regional Development%2C Thessaly University":MAILTO:info@placemarketing2.gr
GEO:39.6390224;22.4191254
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