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easyCruise Steps Into Parthenon Marbles Debate

by Nikos Krinis
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"Reunite the Parthenon marbles" campaign painted on the side of easyCruise Life.
"Reunite the Parthenon marbles" campaign painted on the side of easyCruise Life.

“Reunite the Parthenon marbles” campaign painted on the side of easyCruise Life.

Sir Stelios Haji-Ioannou, founder of easyCruise, recently announced the launch of an advertising campaign that aims to initiate a conversation between Greece and the United Kingdom regarding the cultural debate of the Parthenon Marbles.

Open letters signed by Sir Haji-Ioannou have appeared in the UK national press that call for the curators of the British Museum and the new Acropolis Museum in Athens to open up communications to find a mutually acceptable way to engage in a cultural exchange.

The new campaign from easyCruise uses the wording: “Reunite the Parthenon Marbles” painted on the side of its second ship easyCruise Life that is currently sailing throughout the Greek islands.

In October, easyCruise Life will also operate a seven day ‘Classical Greece by Sea’ itinerary that will take passengers on a cultural tour of Greece.

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