Posidonia Sea Tourism Forum 2025

Τhe 8th Posidonia Sea Tourism Forum’s Conference and Exhibition will be held in Heraklion, Crete, taking place on May 6-7, 2025.

Apart from CLIA and MedCruise who will again be actively involved in the Forum, cruise line executives and industry decision makers with extensive knowledge and operational knowhow of the Mediterranean will also be attending the event. During the Conference, speakers will share their thoughts and address issues common throughout the whole of this destination-rich region.

The impressive rebound of cruise tourism in the post-pandemic years has enabled the industry to resume its dynamic growth trajectory. For ports and destinations, as well as for service providers, the return to normality has been a slower and more complicated process.

At the same time, there has been a great deal of press coverage relating to over-tourism in a number of cities and destinations throughout the Mediterranean. Is this a new reality that the tourism industry must come to terms with or is it actually a phenomenon of circumstantial overcrowding or even limited to specific locations? Can the cruise sector effectively help mitigate overcrowding in some of the marquee ports of call that seem to be most affected?

As well as this crucial debate, cruise executives and key stakeholders will have the opportunity to examine ways to secure a sustainable future for ultra popular destinations and to seek a cooperative approach towards introducing cruise passengers to new or emerging ports of call with marquee potential.

Further to the above, topics to be discussed during the Forum’s 2-Day Conference will include sustainability, marketing and tourism product delivery, guest immersion and satisfaction, overcrowding, new destination entries, port infrastructure, “green” practices and solutions, effective berth allocation solutions and daily caps on arrivals.

The event’s busy exhibition floor will serve as the platform for the region’s destinations and stakeholders to meet with itinerary and excursion planners, while new infrastructure projects and port investments currently in full swing will be showcased. Cruise executives from the major cruise lines will again be attending, eager to meet with both established and new destinations keen to capitalise on the rapid growth of the industry.

For more information please visit the event’s website or view here the Forum’s brochure.

The GTP Headlines is a media sponsor of the Posidonia Sea Tourism Forum 2025.