Mount Athos Area Promoted To Scandinavian Market

Representatives of the Mount Athos Area Organization of Halkidiki traveled to Stockholm and Oslo and held a total of 10 B2B meetings with leading tour operators and travel agents in an aim to attract more tourists from the Scandinavian market.

The aim of the initiative, held on 3-5 December, was to explore more ways to cooperate with professionals from the Nordic region, at a time when flights from Scandinavia to Thessaloniki’s Macedonia Airport are constantly increasing.

According to the representatives of the Mount Athos Area Organization, partnerships are expected to launch in the near future as a result of the B2B meetings.

The organization is expected to further improve the marketing plan for this market and proceed with targeted synergies taking under consideration the point of view of the Scandinavian professionals.