HORECA 2020 Expo Attracts Thousands of Hospitality and Food Professionals

Some 100,000 professionals representing 40,000 enterprises of the hospitality and food industries, recently gathered in Athens to attend the 15^th international hotel, restaurant and cafe exhibition HORECA.

Organized by Forum SA, HORECA 2020 was held during February 7-10 at the Metropolitan Expo near Athens International Airport.

“The four-day event proved to be the most important trade forum for hotels, food service, coffee and snack enterprises,” Forum SA said in an announcement. The expo hosted a large number of owners and executives of major hotel units, restaurants, bars, cafes, and bakeries.

According to the organizer, HORECA’s data show that the number of decision makers that sought for products and services during the event increased significantly compared to last year. “This also led to an increase in the number of business deals that were sealed during HORECA, as well as in the number of discussions that may result to new partnerships in the future,” Forum SA added.

The 15^th HORECA hosted a total of 550 exhibitors, that presented a great amount of products and services, aimed at contributing to the upgrade and development of the sector’s enterprises.

The expo’s parallel events included the Business Lab with workshops, case studies and panel discussions focusing on the new developments; and the Gastronomy Forum that presented the global trends in gastronomy tourism and agritourism.

HORECA also featured two pan-hellenic coffee competitions at the Coffee Events stage and a cocktail championship for baristas and bartenders at the Beer & Spirits show.

Moreover, the expo hosted the 9th General Assembly of the Hellenic Chamber of Hotels (HCH) that was attended by Greece’s tourism officials and senior hospitality executives.