TCB Updates Meeting Planner’s Guide for MICE Tourism Professionals

The Thessaloniki Convention Bureau (TCB) has launched an updated digital version of its Meeting Planner’s Guide, an easy-to-use tool that offers information about Thessaloniki, the TCB and its members.

The TCB Meeting Planner’s Guide Vol. 2 was launched to promote Thessaloniki and its meetings sector to the international MICE market and support the region’s economy.

“The TCB will renew its existing digital tools and proceed with the design and development of new ones in order to effectively promote the destination online… It has made the first step with the relaunch of its Meeting Planner’s Guide for digital use,” TCB President Yiannis Aslanis said.

The digital guide includes travel information, impressive photos, modern features and texts on the experiences offered in Thessaloniki.

Furthermore, through the guide, the TCB members showcase their quality services and knowhow.

Photo source: Thessaloniki Meeting Planner’s Guide

“The next step is to launch our new  strategy and action plan for the difficult and demanding year ahead,” Aslanis added.

The updated digital version of TCB’s Thessaloniki Meeting Planner’s Guide was created with the support of the Stavros Niarchos Foundation.