Surveys, Trends & Stats Study: Greece Ranks 3rd Globally for its ‘Sea & Sun’ Tourism by GTP editing team 15 December 2021 written by GTP editing team 15 December 2021 1 comment Share 0FacebookTwitterLinkedinWhatsappEmail 37 Greece has been ranked third worldwide for its sea & sun tourism product, according to findings released by INSETE, the Greek Tourism Confederation’s (SETE) research body. According to part 2 of INSETE’s “Greek Tourism 2030 | Action Plans” study conducted by Deloitte – Remaco and titled “Products and Markets”, Greece’s sea & sun product “is by far the most popular product in the world”. In 2019, 22 percent of trips with overnight stays internationally were made for sea & sun, followed by city breaks at 16 percent and cultural tourism accounting for 10 percent. Greece accounts for a 7.4 percent share overall as the third most popular destination globally for sea & sun holidays, INSETE said. The study notes that Greece has managed to penetrate the world’s 10 tourism markets such as Germany, Britain, France, Italy, the US, Netherlands, and Russia with its five key tourism products: namely sea&sun, marine, cultural, city break and MICE tourism. There is also significant potential for expansion post-Covid into new markets, the report found, such as China, Canada and South Korea, which are also in the Top 10 markets internationally reporting demand for Greece’s five main tourism products. According to global data cited by INSETE, for the 2015-2019 period, demand and the growth rate for sea & sun holidays are highest. A total of 226 million trips were carried out in pre-pandemic 2019 for sea & sun with travelers now looking to combine their holidays with sustainability-centered experiences. The INSETE study concludes that demand is also growing for agritourism, ecotourism, gastronomy, wellness, sports tourism, senior tourism, and for trips to visit relatives and friends. Join the 15,000+ travel executives who read our newsletter Follow GTP Headlines on Google News to keep up to date with all the latest on tourism and travel in Greece. Share 0 FacebookTwitterLinkedinWhatsappEmail GTP editing team This is the team byline for GTP. The copyrights for these articles are owned by GTP. They may not be redistributed without the permission of the owner. previous post Greek Tourism Draft Law Prioritizes Restoring Zakynthos’ Shipwreck Site next post WTA 2021: Domes Resorts Named ‘World’s Leading Independent Hotel Group’ You may also like Greece’s Hotel Market Sees Major Investments Over Four Months 5 February 2025 Greek Tourism Ministry Monitors Santorini Situation as Seismic Activity Continues 5 February 2025 Global Air Passenger Demand Reaches Record High in 2024, IATA Reports 5 February 2025 Greek PM Reassures Public About Santorini’s Ongoing Seismic Activity 5 February 2025 Milos: Ministry Suspends 5-star Hotel Construction Near Sarakiniko Beach 5 February 2025 ELIME and HELMEPA Join Forces for Safer, More Sustainable Greek Ports 5 February 2025 1 comment Michelle 17 December 2021 - 10:04 Hello! It would be very interesting to know which countries occupy rank 1 and 2… thx Reply Leave a Comment Cancel Reply Save my name, email, and website in this browser for the next time I comment. Δ