UNWTO: Startup Competition for Tourism Technologies and Solutions in Hotels

Photo source: UNWTO

The World Tourism Organization (UNWTO) on Monday announced it was teaming up with Infecar (Feria de Gran Canaria) for its next startup competition to identify entrepreneurs playing a key role in reshaping the hotel and new business model landscapes. Infecar stands as a prominent exhibition and conference center situated in Gran Canaria, Spain.

The UNWTO Startup Competition for Tourism Technologies and Solutions in Hotels and New Business Models is open to any startup or entrepreneur worldwide. The competition will award 10 finalists with the best solutions in the categories of Innovations in Digital Hospitality and Business Models, and Sustainability Impact.

“Innovation and technology in the hospitality industry redefine the very essence of the guest experience, transforming hotels into hubs of seamless, personalized services,” said UNWTO Executive Director Natalia Bayona.

“With this competition, we are sourcing startups on a global level that are pioneering solutions that elevate the standards of guest satisfaction, operational efficiency, and sustainability for hotels and new business models.”

“Hosting the UNWTO Startup Competition for the second consecutive year at Infecar, with a dedicated focus on technologies and solutions in tourism for hotels, underscores our steadfast dedication to fostering sustainability and innovation within this pivotal industry.”

The finalists will pitch their ideas at the Tourism Tech Adventures Canarias on 20 February 2024 in Las Palmas de Gran Canaría, followed by mentorships from international partners.

The winning startups will receive tailored support, become a member of the UNWTO Innovation Network with access to venture capital and the private sector, will receive scholarship opportunities from the Tourism Online Academy, and potential implementation of their projects.