Hotels of Caldera Group Partner with RevitUp.direct to Maximize Revenue

The Caldera Creta Paradise and Caldera Village hotels on Crete have teamed up with RevitUp.direct, an innovative Greek digital revenue and marketing agency, to benefit from the company’s extensive expertise and professionalism in the hotel industry.

RevitUp.direct, based in Heraklion, Crete, offers revenue management, performance marketing, digital presence management, and online distribution and sales services in the hospitality field. With two solid decades of experience, RevitUp looks to bridge the technological and managerial gap of hotel businesses with real-time supply and demand.

The two hotels, properties of the Caldera Group in Chania, Crete, are aiming to benefit from RevitUp’s awarded revenue management and digital marketing services.

“The partnership aims to leverage advanced digital strategies and dynamic data analytics to maximize revenue, streamline booking processes, and increase hotel online visibility in Crete’s competitive landscape,” RevitUp said in an announcement.

RevitUp professionals will employ the power of data along with tailor-made approaches to meet the unique needs of each hotel, focusing on optimizing pricing strategies, enhancing digital marketing efforts, and deploying targeted advertising campaigns across various online platforms to attract a broader guest clientele.

According to RevitUp, the collaboration is set to revolutionize the digital presence and revenue strategy of the Caldera Creta Paradise and Caldera Village, boosting both brand awareness and digital revenue streams going forward.

A prominent hospitality brand in Greece, Caldera Group incorporates luxury and exceptional service in its diverse portfolio of hotels and resorts on the Greek island of Crete.