Ancient Olympia to Launch Innovative App to Enhance Tourism

Photo source: Visit Greece

The Municipality of Ancient Olympia in northwestern Peloponnese recently announced the development of the “Olympia App”, a digital application aimed at promoting the destination and assisting local professionals with matters related to their profession.

The Greek town is making an innovative entry into the digital world through a Memorandum of Cooperation between Ancient Olympia Mayor Aristides Panagiotopoulos and the Panteion University of Social and Political Sciences.

“The promotion of Ancient Olympia and servicing visitors are at the center of our municipality’s pursuits,” Mayor Panagiotopoulos said during a video call with Panteion University’s president, Christina Koulouri; head of public relations, Katerina Parasidou; and sociology professor, Konstantinos Koskinas.

Professor Koskinas, who is also the director of the university’s Laboratory of Virtual Reality, Internet Research, and E-Learning, will be the scientific director of the project.

Ancient Olympia Mayor Aristides Panagiotopoulos during the video call with representatives of the Panteion University of Social and Political Sciences. Photo source: Municipality of Ancient Olympia

According to Mayor Panagiotopoulos, the “Olympia App” will showcase the unique natural beauty of the destination, its picturesque villages, religious tourism offerings, and all businesses in the municipality.

“Ancient Olympia, along with its history, has points of interest that are not yet known to visitors,” he said.

On her part, the university’s president said the app would help boost the brand name of Ancient Olympia and highlight the destination’s “modern face.”

“This will create new opportunities for development in the destination, which is exactly what the mayor of Ancient Olympia is aiming for,” Koulouri said.

The next step for the two parties will be a meeting with Greek Minister Dimitris Papastergiou at the Greek Ministry of Digital Governance.