New Travel App Helps Navigate Traffic to Halkidiki Peninsula

Photo source: HTO

A new app aims to ease the journey for travelers heading to Halkidiki by car, particularly those entering Greece through the Promahonas and Evzoni border crossings, with their final destination on the Halkidiki Peninsula in northern Greece.

The app provides real-time data on traffic conditions both en route to Halkidiki and between various destinations on the peninsula, such as the routes from Moudania to Kassandra or Polygyros to Ierissos.

This tool is especially valuable for drivers due to the ongoing construction of the Thessaloniki FlyOver at the city’s beltway, which is disrupting traffic flow and creating challenging driving conditions along the crucial road axis between the Greek border and the popular tourist destination of Halkidiki.

Grigoris Tasios, President of the HTO (second from the left). Photo source: HTO

The “Traffic Halkidiki” app was developed by the Halkidiki Tourism Organization (HTO) in collaboration with the Hellenic Institute of Transport (HIT) of the Center for Research and Technology Hellas (CERTH).

According to Grigoris Tasios, president of both the HTO and the Halkidiki Hotel Association, “This summer has been a crash test for our region, particularly with the construction of the FlyOver. We acted swiftly, even before the high season, to inform tour operators and individual drivers coming from other Balkan countries about the traffic issues and to provide information on alternative routes.”

Tasios added that the app is also crucial because the data it collects will be used to support the ongoing call from Halkidiki’s tourism businesses for improvements to road connections. These include upgrading the old national road linking Thessaloniki with Kavala, as well as the Apollonia – Paleohora route, with the new Egnatia Highway.

Photo source: HTO

He expressed satisfaction that the Halkidiki Tourism Organization, in collaboration with the Hotel Association and the Federation of Halkidiki Tourist Accommodation Enterprises, has delivered a project focused not only on promoting the destination but also on its management.

Dr. Georgia Ayfantopoulou, representing HIT-CERTH, emphasized that the institute consistently supports organizations with research-driven applications. She also mentioned HIT’s “Flyover” app, which offers drivers additional traffic information and alternative routes across northern Greece. “We will continue our collaboration with the Halkidiki Tourism Organization to further enhance the region’s tourism offerings by providing innovative and sustainable solutions to traffic challenges,” Dr. Ayfantopoulou noted.