Western Macedonia and Lesvos Promote Authentic Greek Experiences at Frankfurt Event

Photo source: GNTO

The diverse and sustainable tourism offerings of Western Macedonia and Lesvos Island were recently highlighted during a promotional event in Frankfurt, organized by the Greek National Tourism Organization (GNTO).

The GNTO’s branch in Germany hosted a special event showcasing lesser-known Greek destinations to leading German tourism professionals, airlines, tour operators, and journalists, highlighting their rich tourism identity and commitment to sustainability.

In his opening remarks, Consul General of Greece in Frankfurt Dimitris Dochtsis highlighted Greece’s strengths as a destination for experience-based tourism. This was further emphasized by the Head of GNTO Germany Nikoleta Lekanidi, who outlined the organization’s initiatives to promote Greece in the German market.

Authentic Western Macedonia and Lesvos’ alternative experiences

Photo source: GNTO

Aiming to showcase the advantages of Western Macedonia, the region’s Vice-Governor for Tourism Politimi Farmaki presented the unique experiences it offers visitors, highlighting its exceptional local products, including Kozani saffron, fine wines, and distinctive cheeses.

The spotlight then shifted to the representatives of Lesvos, who highlighted the island’s rich gastronomy, unique products, and historical heritage. Deputy Mayor of Tourism Nikos Giannakas emphasized its comparative advantages and the wide range of alternative activities available.

Photo source: GNTO

These are complemented by signature products such as olive oil, sardines, and ouzo (a Greek traditional alcoholic beverage), as highlighted by Lesvos Distillers President Dimitris Spetzas. Paired with the island’s remarkable geomorphology, which geologist Elias Valiakos emphasized as a key feature, Lesvos has earned the title of a “Monument of Nature” and is included in the UNESCO Global Geoparks Network.

On the sidelines of the event, guests enjoyed a selection of the finest delicacies from both destinations, paired with exceptional wines that showcased their rich gastronomy traditions.