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An INSETE study highlights Greece’s leadership in Mediterranean hotel guest satisfaction.

Greek Tourism Minister Olga Kefalogianni highlighted the importance of strengthening collaboration between Greece and France to elevate the tourism experience.

Greece has considerable untapped potential in the Australian tourism market, which is undergoing a strong recovery.

The Greek and Lithuanian national theaters will collaborate on a production of Sophocles’ “Philoctetes” play, set to debut in 2026, blending their unique theatrical traditions.

Athens hotels wrapped up 2024 on a strong note, showing significant growth in occupancy, room rates, and overall revenue.

For the first time in history, the number of French tourists visiting Greece is expected to reach 2 million in a single year, according to Greek Tourism Minister Olga Kefalogianni.

With strategic actions and unified national efforts, Greece has the potential to rank among the world’s top five conference destinations.

Greek Tourism Minister Olga Kefalogianni is currently visiting Paris to promote Greece as a leading travel destination and enhance tourism flows from France, one of Greece’s key markets.

Athens and Shanghai have formalized their collaboration through the signing of a city twinning agreement, with tourism identified as one of the key areas for future cooperation.

STAMA, Greece’s Short-Term Accommodation Managers Association, has signed a collaboration memorandum with IME GSEVEE to enhance sector development and support local economies.

Athens Airport ranks among the top 10 airports in Europe for commercial flights in 2024, according to Eurostat.

Astons highlights Greece’s top property markets, with some areas seeing price increases of up to 28% over the past year.

Greece is set to invest 2 billion euros in maritime transport and island policy with a focus on the green transition.

Bookings from Austria to Greece for the upcoming summer season have risen by 25%, according to the Greek National Tourism Organization (GNTO).

Zakynthos, Corfu and Kalymnos are among the most affordable holiday destinations for British travelers in summer 2025, according to a report by Which? Travel.

2024 is shaping up to be a record-breaking year for Greece’s tourism sector.

Greece remains a top choice for established European tourism markets, particularly from countries with a long history of outbound tourism.

Global tourism returned to pre-pandemic levels in 2024, with 1.4 billion international arrivals recorded worldwide, marking a 99% recovery from 2019, according to UN Tourism.

Greece is seeking EU funding of up to 400 million euros to enhance coastal ferry connections, particularly on remote island lines, also referred to as “barren routes”.

Accor is introducing the Mövenpick brand to Greece with the Mövenpick Resort Agios Nikolaos Sivota, set to open in spring 2025.