Destinations

Greek tourism journalists at Gerakas Port in Lakonia during a fam trip organized 16-18 March by the Monemvasia Tourism Promotion Committee with the assistance of Greek tourism journalist Margarita Manousou (Touristiki Agora magazine).

The contract for the 7.6 kilometer extension of Metro line 3 on the Haidari-Piraeus section that will include six brand new stations was signed last month, according to Attiko Metro S.A.

The Thessaloniki Tourism Organization recently revealed its tourism identity through its new logo that graphically represents the organization’s objective, which shows that the Northern Greek city is a city with many stories to tell.

A single brand identity, titled “Monuments and Museums of Greece” and a logo, common for all museums and monuments of Greece, was publicized last month by the Culture and Tourism Ministry.

The E-Tourism Seminar Roadshow has announced the city of Thessaloniki as its next stop in a series of practical, affordable and world-class online tourism seminars for Greek tourism professionals.

The Laboratory of Research and Tourism Satellite Account of Patras University will carry out a research study for the Municipality of Hersonissos, Crete, on the role of tourism in the production structure and economy of the municipality based on regional tourism satellite accounts.

The Athens Development and Destination Management Agency recently presented the Athens Convention Bureau’s (ACB) new action plan and membership package for 2012-2013 and invited Greek enterprises involved directly or indirectly with conference tourism to join the program.

Germany’s leading travel industry media group FVW Mediengruppe will hold its annual workshop in Athens next month and give Greek hoteliers the opportunity to discuss strategies to strengthen the tourism demand from Germany to Greece, the Hellenic Chamber of Hotels announced last month.

Greece ranked fourth as a preferred EU holiday destination for 2012 following Spain, Italy and France, according to the Eurobarometer survey on the attitudes of Europeans towards tourism announced last month.

Destination Thessaloniki is preparing a dynamic promotion and marketing campaign for 2012 with a new business plan and brand strategy, according to the northern city’s mayor and president of the Thessaloniki Tourism Organization, Yiannis Boutaris.