Industry Reports & Trends

Heraklion on the island of Crete is second world’s safest family-friendly vacation destination, according to a survey by The Family Vacation Guide.

Travelers from the UK and Germany are choosing Rhodes and Kos to holiday this year, shows data from the South Aegean Tourism Initiative body.

Greece may be among European holiday destinations seeing a strong rebound in tourism activity this year but the country is still “lagging slightly” behind Spain, Portugal and Italy.

Despite hotels in 2021 seeing an increase in direct bookings, their reliance on online travel agencies (OTAs) remained almost at the same level as 2019, according to a study released by HOTREC.

Greece is among the Top 5 preferred countries for Europeans planning their next trips despite concerns about rising travel costs, found a report released by the ETC.

Europe appears to be the winner of pent up post-Covid-19 travel demand with 71% percent of Europeans planning to take a trip this summer, says a survey released by Europ Assistance.

Greece this year is among the most inspiring destinations in Southeastern Europe and the Balkan region, according to tourism intelligence provider Mabrian.

The Greek economy is forecast at growing by 5.5% in 2022, driven by tourism, despite the consequences of the Covid-19 pandemic, says independent economic research company Capital Economics.

Strong desire for travel is boosting air travel, but poor management of Covid-19 is still impacting the sector’s recovery, according to IATA.

Travel intentions for Europe and Greece are solid despite the pandemic and the Russia-Ukraine war, according to a market study released by the European Travel Commission (ETC).