Industry Reports & Trends

British Airways is significantly boosting Greek tourism by driving increased UK arrivals at Athens International Airport.

Europeans planning to travel in the coming months have placed Greece among their Top 5 choices.

The Greek city of Thessaloniki ranks 42nd in the world and 26th in Europe as a leading congress and convention tourism destination.

Family searches for accommodations surged by 8% compared to 2023, accompanied by a notable 21% increase in flight searches, according to Booking.com.

Athens was recognized as a top MICE destination in Europe for 2024, with two hotels in the city named among the best for meetings.

The majority of Europeans will be traveling for leisure to sunny destinations in Southern Europe, including Greece this summer.

Demand for beach destinations remains solid, with Greece set to see strong travel growth outside the peak summer months, found a Mastercard report.

Greece is a top summer choice for TUI Group, which saw revenue increase by 16% to 3.6 billion euros in the second quarter of the year.

Athens International Airport (AIA) continues its upward trend in passenger traffic, confirming market estimates of handling approximately 30 million passengers this year.

Santorini clinched the prestigious title of “Best Cruise Destination for 2024”, according to the results of a new index.