Initiatives

The Acropolis, Ancient Agora, districts in Athens and Piraeus, Meteora, Mykonos and Santorini will soon be promoted panoramically through high-resolution images “caught” by renowned Russian group Airpano.

Through Greek breakfast, the Hellenic Chamber of Hotels aims to highlight the local culture, ingredients and recipes of each Greek region and give tourists the chance to take “a little bit of Greece home with them.” Considering that breakfast is widely regarded as one of the most important meals of the day, the chamber is certain foreign visitors will value Greek hoteliers that use local products and suppliers.

Greek-German cooperation in the fields of tourism and local government were discussed on Wednesday 5 September among Tourism Minister Olga Kefalogianni and Hans-Joachim Fuchtel, Germany’s federal deputy labor minister.

The Thessaloniki Tourism Organization traveled to Ankara, Turkey, recently to promote the Greek Northern city to the Turkish market.

The Association of Greek Tourism Enterprises (SETE) on Wednesday 5 September announced the launch of a fundraising campaign to promote gastronomy tourism to enrich the country’s portfolio in tourism services and products.

The first promotional video that showcases the conference tourism product of Athens was launched recently by the Athens Convention Bureau (ACB) and the Athens Development and Destination Management Agency.

“Our goal is to establish Athens as a final destination instead of a stopover destination through the expansion of its tourism product and for the average spending per visitor to increase,” the chairman of the Athens Development and Destination Management Agency, Yiorgos Broulias, said recently.

The Greek Olympic team and the Olympic Air crew in front of the Airbus A320 right before takeoff to the 2012 London Olympic Games. Olympic Air, official sponsor of the Hellenic Olympic Committee, carried the athletes to London on 23 July and 13 August.

The simplification of the procedure for issuing Schengen visas to increase the inflow of tourists to Greece and the protection of the country’s image via crisis management, were two priorities on the agenda of Tourism Minister Olga Kefalogianni last month.

The Tourism Ministry and the City of Athens last month said they would join forces and soon announce measures aimed for the tourism development of the Greek capital, which sees its arrivals tumbling year by year.