Meaningful tourism is a global emerging trend expected to take sustainable travel to a whole new level, according to tourism experts.

Greece has included online platforms Expedia and Booking in its marketing drive to promote its destinations to the international travel market.

Mediterranean destinations are showing the fastest rates of tourism recovery having recouped nearly 75% of pre-pandemic 2019 levels in terms of arrivals, says the UNWTO.

Greece’s new campaign “You Will Want to Stay Forever” goes beyond the depiction of the country’s popular destinations, telling a story.

Extending the tourism season and introducing lesser-known destinations are at the core of the Greek Tourism Confederation’s plan for the next years.

Bookings for travel this year to destinations in Europe such as Iceland, Greece, Portugal, Spain and France are just slightly behind pre-pandemic levels.

Greece is entering a new phase of the Covid-19 pandemic as the number of coronavirus cases and hospitalizations are dropping, according to Health Minister Thanos Plevris.

Investments, destination management, digital transformation and new experiences are key for the sustainable growth of Greek tourism, according to SETE President Yiannis Retsos.

European Commissioner for Justice Didier Reynders has called for Member States of the European Union to lift the last remaining Covid-19 travel restrictions within the bloc.

People are looking forward to taking more trips and planning to spend more or the same on travel in 2022 compared to a typical pre-pandemic year, says an American Express report.

Greece’s tourism and trade sectors are strongly linked and contribute directly or indirectly to the Greek economy, according to Tourism Minister Vassilis Kikilias.

The European Commission has adopted a mechanism to revoke fraudulent or erroneous EU Digital COVID Certificates.