Niche Markets

Greece has significant thermal tourism potential due to its high-quality thermal springs, according to the Greek Health Tourism Council – Elitour.

Greece can be an attractive destination for people traveling for health reasons, according to Elitour President George Patoulis.

Making Greece known all over the world as the ideal location for hosting luxury weddings, remains the main aim of the Greek Destination Planners Association (GDPA).

Tapping into new segments of the tourism market such as LGBTQ+, Gen Ζ, and Digital Nomads is a top priority for the Greek Tourism Ministry.

Greece ranks 7th among the Top 10 best places in the world to retire in 2024, according to the Global Retirement Index released by International Living.

Members of Greece’s Joint Coordination Committee of Pilgrimage Tourism met in Athens to discuss actions.

A cooperation protocol for the development of religious tourism in Greece was renewed between the Greek Tourism Ministry and the Church of Greece.

As part of ongoing efforts to promote Greece’s health tourism advantages, the Greek Health Tourism Council Elitour will name 2023 the “In Vitro Fertilization Year”.
 

Greece is preparing a new bill to create a medical visa and health ministry-certified clinics to provide specialized services at large tourist resorts.

Ιnternational bookings for business trips in Europe have recovered to some 60% of their pre-pandemic levels, according to data released by GBTA.