Niche Markets

Camping sites across Greece are expecting an increase in the number of vacationers, with bookings picking up pace for the summer season.

The Greek Health Tourism Confederation is offering Diaspora Greeks from New York and Montreal the option to access medical services in Greece at a friendlier cost via vitabooking.com.

For the first time ITB Berlin will fully devote a platform to medical tourism, which has become an important fast-growing market.

At the dawn of the new year, travelers are making dreams and tourism professionals are making plans for the days ahead. And by the looks of things, travel is taking a turn for the more genuine. Adventure and hands-on experience go hand-in-hand this year leaving the good old sit-back-and-do-nothing scheme behind.

The Athens Medical Association (ISA) is calling on the government to immediately step up efforts to put the Greek health system in order, following a shameful report in the Guardian this week titled ‘’Patients Who Should Live are Dying: Greece’s Public Health Meltdown’’.

On December 17, experts and local authorities will meet for the 2nd Panhellenic Conference of the Thermal Medicine Academy to discuss ways to tap into the more than 700 thermal springs across Greece to promote wellness tourism and attract travelers to Greek destinations all year round.

The Greek medical system is in dire need of reforms, which once implemented and completed will pave the way for the establishment of Greece as a leading medical tourism destination, Athens Medical Association President George Patoulis said recently.

The prospects of establishing Greece into a leading medical tourism destination were discussed during a conference last week in New York, organised by the Athens Medical Association, the Central Union of Greek Municipalities and the Federation of Hellenic Societies of Greater New York.

The EU’s 65+ travelers account for one in five tourism nights, or 20 percent of the Union’s tourism activity but spend 20 percent less per day while on holiday, according to a Eurostat study released recently.

As part of a ongoing strategy to promote all-year-round tourism, the North and South Aegean regions are participating this year at the TourNatur expo taking place September 2-4 in Dusseldorf, Germany.