People

The challenge for 2017 is to provide the average tourist with even better, interesting and quality stimuli in order to spend more on restauration, entertainment, cruises, excursions, nightlife, cultural event just to mention a few.

As a Regional Authority, we had to make clear choices in order to design a strategy that highlights the uniqueness of “Attica” as a destination, whilst it promotes its metropolitan role at local, European and global levels.

Even though today Greece faces economic woes, the Greek yacht charter market is maintaining a steady flow of business thanks to the natural beauty of our country with its fabulous cruising area.

The yachting industry is one of growing importance for Greek tourism and, over the past few years, the Greek charter fleet has grown with bigger and better quality yachts appearing on the market.

The Greek travel industry needs to further invest to transform and address future challenges, building upon current momentum.

Our goal is to show the real “face” of the South Aegean…. To show that it is a safe and welcoming destination… To show that its dozens of beautiful islands, with unique features, can satisfy every demand and turn a vacation into a unique and special personal experience.

Although the country has been facing severe financial difficulties, the Greek marinas have been able to sustain high standards of hospitality and service to the permanent and transient boat visitors.

Goldair tourism, as one of the most dynamic and most competitive companies in international tourism, is again present among all international travel professionals, to participate to this leading global event for the travel and hospitality industry.

Worldwide guests show a great interest in the East Mediterranean — which includes destination Greece — as it is renowned for its important history and different cultures.

Although tourist arrival numbers are better than last year we don’t consider this as a success indicator, as we think quality and growth are factors of success especially in our destination, Athens, with so many aspects still to unfold.