WTM London 2024 Special

Greece’s tourism sector is set for a record year in 2024, amid a “new era” of sustainability.

The GNTO will collaborate with EasyJet holidays to strengthen Greece’s position as a premier travel destination.

Tourism can help frame the AI regulatory landscape, according to global leaders at the 2024 Ministers’ Summit at the WTM London expo.

Travelers are actively starting to avoid destinations which are exposed to extreme weather, according to the latest WTM Global Travel Report.

Governor Nikos Hardalias leads a dynamic rebranding of the Region of Attica as “The Greater Athens Region”, making a strong push at WTM London to position it as a top global travel destination.

The Region of the Ionian Islands is showcasing its safe and attractive islands at this year’s WTM London, targeting both traditional and emerging markets.

The Municipality of Skiathos expanded the island’s air connectivity for 2025 by securing new airline partnerships during the WTM London 2024 expo.

WTM London 2024 kicked off on November 5 with packed halls and a busy conference schedule at the ExCeL exhibition center.

International tourism arrivals are projected to hit 1.5 billion in 2024, surpassing pre-pandemic levels.

Greece and the UK are looking to enhance bilateral cooperation on tourism and other mutual interests.

The rise of the global middle class is increasing demand for new holiday experiences, prompting the travel industry to offer more adventurous options, according to research from the World Travel Market (WTM) London.

The Greek island of Rhodes left a positive and strong impression on the very first day of the WTM London 2024 expo, reflecting the powerful ‘Rhodes’ brand.