Industry Reports & Trends

Cruise travel is emerging as one of the fastest-growing and most resilient tourism sectors.

The Greek tourism sector boosted the country’s economy by 28.5 billion euros in 2023, accounting for 13% of GDP.

Athens is the nicest smelling city in the world, according to a new global study from vape company Haypp.

Greece is among the top 10 most in-demand babymoon hotspots of 2024, according to a new global study by baby care company My 1st Years.

Passenger traffic at Athens International Airport in March increased by 20.1% to 2 million passengers, compared to 2023.

2023 paved the way for a record-breaking year for tourism in 2024 according to data by the WTTC.

The number of short-term rentals in Greece last year increased by 15% compared to 2022 positioning the country 6th in the EU.

The International Air Transport Association (IATA) is optimistic about the airline industry’s prospects in 2024.

Greece’s businesses still have a long way to go towards full digital transition with costs and lack of specialized human resources making it even harder.

Athens is one of the top travel destinations this summer for travelers from the United States, according to data from Google Flights.